Small Business Saturday Brings Many Benefits to Local Arizona Companies
In general, 75% of online shoppers never scroll past the first page of search results. While this can give big businesses an advantage, locally-owned, small businesses struggle everyday to foster client loyalty. To get clients in their doors during the holiday season, small business owners have banded together nationwide to create Small Business Saturday.
Small Business Saturday comes once a year after the mega-shopping day Black Friday. The day's objective is to promote locally owned businesses and to pull them from the shadows cast upon them from large companies.
Shoppers in Tuscon are able to grab a piece of the small business pie this Saturday, November 26. News 4 Tuscon interviewed some local business owners on their thoughts about Black Friday, and Lissa Marinaro, owner of...