As those in the financial world would say, “Don’t look now, but Subaru’s stock just went up.” At least it’s safe to assume that will be the case in the very near future after ALG released its 2016 ALG Residual Value Awards earlier this week.
Small and medium-sized Subaru car dealerships in the United States must be rejoicing after the authority on automotive residual value projections tapped Subaru again as their prestigious “Best Overall Mainstream Brand” winner, among other awards, according to the ALG website and a press release from Subaru.
“Offering safe, reliable vehicles that will retain value for our customers will always be a priority for Subaru,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “We are honored to be recognized by ALG as the ‘Best Overall Mainstream Brand’ and to earn accolades for our vehicles across numerous market segments.”
Subaru of America, which is the U.S. subsidiary of the Japanese-based automaker and was established in Philadelphia in 1968, won five other awards as well:
- “Best Sports Car” – Subaru WRX
- “Best Midsize Car” – Subaru Legacy
- “Best Midsize Utility” – Subaru Outback
- “Best Compact Car” – Subaru Crosstrek
- “Best Compact Utility” – Subaru Forester
Many factors are taken into consideration when predicting which make and models of vehicles will hold the highest percentage of their original price after a typical three-year period. It’s exactly the kind of PR that can entice entirely new customers into Subaru car dealerships, and get existing ones to consider upgrading their ride. This isn’t the first time the innovative car company has taken home hardware from ALG’s annual competition either.
In total, Subaru has now taken home 18 ALG Residual Value awards dating back to 2010, including the “Best Overall Mainstream Brand” awards for 2010, 2011, and 2012.
“Mainstream consumers have discovered what some have known for years: when it comes to low depreciation, high value performance, road gripping All Wheel Drive and high residual values, Subaru is the brand of choice,” said Eric Lyman, vice president of industry insights for ALG.
“Today Subaru vehicles feature improved styling, increased space and technology as well as enhanced reliability and safety,” Lyman continued. “High demand for the brand helps sustain record-low inventory and incentive levels within the mainstream sector, which has resulted in unsurpassed leadership in residual value forecasts.”